Hybrid with 2 days per week onsite (London Office)
£400 Per Day (Inside IR35)
A leading financial services organisation is seeking an experienced CRM Technology Manager with deep expertise in Braze. This role is critical to a high-profile global CRM migration programme, requiring someone who has successfully led a migration to Braze, can act as the technical subject matter expert, and is confident driving QA and testing processes to ensure flawless delivery.
Key Responsibilities
Lead the migration of markets from a legacy CEP to Braze, ensuring stability, consistency, and minimal disruption.
Act as the primary Braze expert, providing hands-on technical leadership across configuration, integrations, and feature deployment.
Conduct rigorous UAT and QA testing for migrated data and campaigns, ensuring compliance, deliverability, and performance.
Partner with CRM, Data, and Engineering teams to validate SDK integrations and align data schemas.
Own and refine the migration playbook, sharing best practices across global teams.
Explore, test, and roll out new Braze features (e.g. Content Cards, In-App Messaging, Personalised Paths, AI Catalyst).
Build and maintain high-quality, scalable templates in Braze (HTML, CSS, Liquid).
Support the delivery of a new global contact strategy leveraging Braze’s advanced functionality.
Ensure data pipelines and integrations remain stable, compliant, and fit for purpose.
Skills & Experience Required
Extensive, hands-on experience with Braze (non-negotiable).
Proven track record of leading a CRM migration into Braze.
Strong technical expertise across SQL, APIs, SDKs, data modelling, and ETLs.
Demonstrated ability to conduct QA and UAT with precision and attention to detail.
Ability to build and maintain CRM templates (HTML, CSS, Liquid).
Experience with warehouse-driven CRM (e.g. Databricks, Hightouch).