The Pre-Sales Engineer will play a pivotal role in supporting the sales team by providing
technical expertise during customer engagements. Acting as the bridge between sales,
product, and engineering, this role ensures that prospective customers fully understand Ad
Signal’s solutions and how they meet their needs. The ideal candidate will have a strong
technical background, preferably in broadcasting, media, or ad-tech, along with excellent
customer-facing communication skills.
This role is ideal for someone who enjoys explaining complex technology to a broad range
of stakeholders, driving product demonstrations, and ensuring the sales process moves
efficiently toward closure.
Sales & Customer Engagement
Partner with the Sales team to understand customer requirements and tailor
solutions accordingly.
Conduct product demonstrations and technical presentations for potential clients.
Assist in discovery sessions to identify client pain points and align Ad Signal’s
solutions to their needs.
Act as a trusted technical advisor, addressing customer concerns and overcoming
objections.
Solution Architecture & Implementation Support
Translate customer requirements into technical solutions, working closely with the
product and engineering teams.
Support Proof of Concept (PoC) deployments, ensuring successful trials that
demonstrate value.
Provide guidance on integration options.
Liaise with Product and Engineering teams to help prioritise feature requests based
on customer feedback.
Sales Enablement & Documentation
Assist in the creation of sales collateral, white papers, and technical proposals.
Maintain a strong understanding of Ad Signal’s product suite and competitive
differentiators.
Train internal teams on product capabilities and new feature developments.
Skills
A strong background in broadcasting, media technology, or advertising technology is
a huge advantage.
Understanding of content management systems (CMS), media asset management
(MAM), and AI-driven content analysis.
Experience with cloud storage, API integrations, and automation workflows.
Knowledge of video encoding, streaming protocols, and metadata tagging is a plus.
Previous experience in pre-sales, solutions engineering, or technical consultancy.
Ability to simplify complex technical concepts for stakeholders.
Comfortable leading product demonstrations and technical discussions.
Highly analytical and data driven, with the ability to understand customer needs and
propose innovative solutions.
Comfortable working in a fast-paced startup environment with evolving priorities.
Proactive and able to drive the sales process forward with minimal supervision.